40863 US Hwy 280
Directions Sylacauga, AL 35150

  • New: 888-867-5259
  • Service: 888-863-2175
  • Parts: 888-717-0667

Tony Serra Ford in Sylacauga, AL serving Bessemer, AL

New Ford & Used Auto Dealer Serving Bessemer, AL | Tony Serra Ford

Tony Serra Ford is a new Ford and used car dealer that provides the residents in Bessemer, AL, the best customer service for every automotive need. On our dealership lot, you'll find an outstanding selection of Fords and pre-owned vehicles, as well as auto financing, vehicle service and repairs, and genuine Ford parts. We're proud to be a member of the Serra Automotive family, which opened its first store in 1981. Over the next 36 years, the company opened many new dealerships throughout Alabama and continues to perfect the art of superior customer service. One such advantage is our Serra Promise - providing unmatched value, unmatched selection, and an unwavering commitment to customer satisfaction with our 72-hour exchange policy, our no-hassle trade promise, a lifetime limited powertrain warranty, and more.

Founded in 1887, the city of Bessemer is located in southwestern Jefferson County and included in the Birmingham-Hoover metropolitan area. Bessemer serves as the home of major companies, like Dollar General and U.S. Pipe. The city has a diverse range of industry and companies that provide economic growth and development.

Tony Serra Ford is a little more than an hour from Bessemer, AL.

  • Follow I-20 E for approximately 55 miles and take Exit 168 for AL-77 toward Talladega/Lincoln.
  • Turn right onto AL-77 S.
  • In 10.5 miles, turn right onto Court Street N.
  • In 0.9 miles, turn left onto West Battle Street.
  • In 1 mile, the destination will be on your right, 723 East Battle Street.